Molly McPherson | PR Breakdown
The PR Breakdown with Molly McPherson
The Secret Trigger Behind Every Crisis
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The Secret Trigger Behind Every Crisis

A Friday News Dump Reveals a Cause for Crisis

This is the only thing you have to fear in a crisis. Listen as I explain what is at the heart of every crisis.

Recorded late on a Friday— moments after her meeting with a client in crisis— I saw a news headlines that had all the markings of a Friday news dump. After reading the article, I wanted to discuss the common theme between what I heard on a client call earlier in the day and what that headline story revealed.

Learn what the secret trigger of every client crisis

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