3 Communication Shifts I Spotted from Trump's Second Inauguration (And Why They Matter)

Oh, and btw, welcome to my new Substack! Thrilled to have you here.

For those joining me for the first time, I'm Molly McPherson, host of The PR Breakdown podcast. In this space, I'll - well - break down the biggest moments in public relations and public discourse (that’s the fickle “internet”) to understand the real story behind the headlines.

I am writing to you from NYC. I am in town to tape an interview with ABC News…