In any crisis, the first 48 hours are make-or-break. Things can quickly spiral out of control if you don't have a solid plan in place.
Police Chief Pedro Arredondo's failure to respond to the CNN crew when they stopped unannounced looked bad for the school district's chief of police. It was even worse when he dodged legitimate questions.
The patterns that lead to a crisis are discussed this week on the podcast.
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Master Crisis Communication - Ready to level up your crisis response? Join Molly's intensive masterclass "The 7-Sentence Crisis Cure: From Chaos to Control in Under an Hour," on January 29th at 2pm ET. Watch live as she breaks down a real crisis using her signature Indestructible PR® framework – no theory, just proven tactics that work when everything's on the line. Click here to register now.
Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Her high-energy keynotes blend edge-of-your-seat PR war stories with actionable communication strategies that resonate with leaders, communicators, and teams alike. Click here to book Molly for your next meeting.
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