A week doesn't go by where there isn't a splashy scandal or crisis situation that leads to a PR nightmare for an organization or brand.
This episode with veteran public relations expert Edward Segal is based on the premise: it's not a matter if a crisis will hit, it's WHEN.
Listen to anecdotes, stories and lessons on how to prepare for, create, manage and communicate in crisis situations.
In this episode, the 10 Rs of Crisis Management.
Mentioned on the podcast:
Colonial Pipeline paid ransom to hackers who infiltrated its system (CBS News).
Crisis Ahead (Book by Edward Segal).
Listen + Subscribe Stitcher or Apple Podcasts
© Molly McPherson 2021
Join my live masterclass on January 29th at 2pm ET and learn the exact formula
I use to turn chaos into control.
Register: https://www.mollymcpherson.com/seven
Master Crisis Communication - Ready to level up your crisis response? Join Molly's intensive masterclass "The 7-Sentence Crisis Cure: From Chaos to Control in Under an Hour," on January 29th at 2pm ET. Watch live as she breaks down a real crisis using her signature Indestructible PR® framework – no theory, just proven tactics that work when everything's on the line. Click here to register now.
Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Her high-energy keynotes blend edge-of-your-seat PR war stories with actionable communication strategies that resonate with leaders, communicators, and teams alike. Click here to book Molly for your next meeting.
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